Monday, May 16, 2011

More on PrintMe, and Xerox Cloud Mobile Print

Over at Whattheythink.com today, another great video interview by Cary Sherburne with Toby Weiss, EFI Fiery GM. Cary must have been very busy at Connect, I bet we're going to see many hours of great footage over the next few weeks! Good stuff.

The new interview, which you can see here, has additional information about PrintMe that I hadn't heard prior to writing my post last week.

Notably, Toby says that Xerox MFPs (Multi-Function Peripheral/Printer) are "out of the box" capable of working directly with PrintMe (which we discussed here last week) via the Xerox Extensible Interface Platform (EIP). Xerox describes EIP as "a software platform upon which developers can use standard web-based tools to create server-based applications that can be configured for the MFP’s touch-screen user interface." For detailed information, visit the Xerox EIP page.

Xerox describes many applications for EIP besides printing. Enterprise applications like searching a client database or submitting forms to corporate departments; configuring personal preferences for output by swiping an ID badge, or scanning documents into a enterprise document management system. They also speak of the applications HP has promoted so heavily recently, like printing the news or stock reports off the Internet directly via interacting with the Xerox MFP touch-screen.

While we're on the subject of mobile printing and the Xerox MFP interface, check out this video demo from an event almost a year ago in Amsterdam. This Xerox Mobile Print interface, which appears to use this EIP technology, sounds more like HP ePrint by virtue of being based on email, than like PrintMe. Cool demo, though. It shows a lady (customer? XRX employee? shill?) who appears to have just walked up to the stand and prints something from her Blackberry, with no advance preparation. She's excited!

My next post is likely to be regarding the recent Xerox/Cisco announcement. I want to say that Xerox is getting very aggressive, and it does appear they are going to leverage all their relationships in this area. It's kind of funny, though, that HP and Google have gotten all the buzz, and here's Xerox demoing stuff a year ago that quite frankly very few people have heard about.

It may well be a factor of the level of embrace of the developer community-- Google gets thousands of bright people (i.e., software developers) to generate grass roots publicity, by making things "open". With XRX, it seems like you kind of have to be Cisco or SAP (or I guess EFI now) to participate in their ecosystem.

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